Singapore EXPO has miles of space to accommodate the region’s largest conferences and exhibitions. To feed the hungry masses, and casual drop-ins on days when the halls down Expo Drive aren’t full, a number of small restaurants and cafés have outposts there, but only one consistently offers up nothing but insta-worthy food creations. fArt Tartz is an open-plan café whose deli counters and glass fridges always shine with gorgeous creations from their onsite kitchen. All fArt Tartz cakes and muffins are made according to no-bake recipes that are healthy and tasty, using only the freshest and highest quality ingredients and using a mixture of Singaporean and western culinary influences.
Enthusiastic about offering Singapore’s best sweets, the folk behind fArt tArtz are passionate about their tasty baked delights. Having already become a huge hit at Singapore Expo, they decided to open up a second location at the Fook Hai Building on South Bridge Road in Chinatown where they’ve already seen great success. In addition to some of the city-state’s best sweet treats, this friendly establishment also does great sandwiches, pasta dishes, salads and much more, all served up in the most adorable way possible.
A website visually speaks volumes, but only if paired correctly within a solid user experience. Fart Tartz Cafe wanted to refresh their brand with dynamic photo galleries, better story telling and an easily accessible menu. We re-formatted the content in a more natural way, allowing visitors to scroll for information more efficiently. The advanced new homepage welcomes visitors with stunning photos and bold typography, devised to prompt further exploration.
We collaborated with our clients at every stage of development. In the case for Fart Tartz Cafe, we provided our professional photography services to bring out the best of them. The distinctive, colorful visual branding allows the website and its imagery to pop off the screen with added vibrancy.
The new website showcases a company whose passion for food is clearly evident.